So far, destinations without an established direct and regular connection have been diffcult to reach with collective transport. Yet, technology and the availability of major data sources provide an accessible tool to assess the real demand for such off-schedule routes without coverage.
For our UK client, Zeelo Ltd., a start-up offering “pop-up” coach services to specific events, we designed, trained, and validate an intelligent algorithm that predicts general demand for collective transport. It crosses different geo-localised data sources (e.g., traffic control, social media, search engines) and generates a ranking of profitable routes and their optimal trajectory. This algorithm has allowed the company to scale and has contributed to Zeelo's major achievement of raising 1.35M Eur.